Thursday, May 3, 2007

Mindless Eating: Why We Eat More Than We Think, by Brian Wansink

This is more of a scientific book than a diet book, although for marketing purposes it seems to try to sell itself as the latter. I really enjoyed the descriptions of all the studies and experiments the author has done on how we determine that we have had enough to eat, our perception of the caloric content of our food, etc. It's fascinating to see evidence that indicates that we are not equipped to stop ourselves before we overeat. The message is a bit grim, in that sense, but on the positive side, it seems that knowing how we mindlessly consume more than we need can help us reverse the trend and apply to lose extra weight. Science geeks in the readership would probably rather read Wansink's scientific papers instead of this book, but in any case, this is a great starting point for one not well-versed in this area of expertise.

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